CLUB turned its easy-open cap into a bold platform: “Segernya Cepet”. In Indonesia’s relentless heat, that speed became the brand’s strongest advantage.
Studycases / CLUB
CLUB
“Segernya Cepet”: how a cap redesign became CLUB’s fastest idea.
Studycases / CLUB
“Segernya Cepet”: how a cap redesign became CLUB’s fastest idea.
CLUB turned its easy-open cap into a bold platform: “Segernya Cepet”. In Indonesia’s relentless heat, that speed became the brand’s strongest advantage.